What gets listened to, how far, and by which voice
Plays, completion milestones, 30-day trend, minutes listened, performance by voice and by section: audio stops being a blind spot. All measured anonymously.
You add audio, then fly blind. Is it even played? Listened to the end? Which voice keeps the listener, which section drops them? Without measurement, every audio decision is a guess, and sponsors have no proof of what was delivered.
What gets listened to, how far, and by which voice
Every listen counts, anonymously
Plays, preview listens, and completion milestones at 25, 50, 75 and 100%. You see not just who starts, but who stays.
A trend that speaks
Listens over the last 30 days, compared with the previous 30, and an estimate of minutes listened based on the real duration of your audio.
By voice, by section, by revenue
Which voice holds attention best, which section is listened to most, how many pre-rolls and mid-rolls played, how many registration-wall views and clicks.
Decisions with a basis
You steer production on numbers, not impressions: more of the section that works, a different voice where people drop off.
Proof for sponsors
Delivered listens and messages played, counted per campaign: enough to bill on CPM and prove delivery, not just claim it.
Privacy-respecting
Anonymous aggregates, no individual profile. You measure the audience without tracking your listeners.
Completion, not just the click
The 100% milestone says what a mere play hides: whether your content really holds up on listening.
Newsrooms that want to steer their audio output, ad teams selling listening on CPM, and publishers monetising through subscription or registration.
Ready to give your articles a voice?
Book a 30-minute demo: we set WeDispatch up with you, no complex setup.
Are the analytics personal?
No. Everything is aggregated and anonymous: you see volumes and trends, not identified listeners. Audience is measured without individual tracking.
What is a completion milestone?
The share of an audio actually listened to: 25, 50, 75 or 100%. It separates content started out of curiosity from content listened to the end.
Can I compare my voices?
Yes: performance is aggregated by voice, and by section. You see what holds the listener and what makes them drop off.
Is it useful for advertising?
Yes: pre-rolls and mid-rolls played are counted, campaign by campaign. It is the delivery proof audio needs to be sold on CPM.